Ridiculous rules about landing pages

There are several main types of search behaviour when it comes to online retail, and you need to make sure that you are appealing to at least one of them with every piece of content you create: Whilst it is absolutely essential that you understand your audience and their search …

more ...

What kind of content would be most relevant to users?

Also, don't expect every polished piece you produce to be a major hit-sometimes, even the topics and body content that seems like it would perform the best falls flat once it hits audiences. Give up the traditional advertising methods and focus on SEO, Google Adwords or Social Media. If you're …

more ...

The ultimate revelation of link research

Obviously, the length of content you can write for a given page is dependent on its subject of focus, but you'll want to include at least a few hundred words of content as a minimum. Emotionally-charged copy can accomplish the entire sales process, from attracting prospects to convincing them they …

more ...


Don't miss out scraping from your detailed marketing checklist

Marketers can obtain permission by providing incentives for sign-ups, such as information, entertainment, a gift, cash, or entries in a sweepstakes. Video marketing takes place pre-roll, midroll, and post-roll. By simplifying on-page content and a website's architecture, users will have a more positive and meaningful experience navigating your website. Recently …

more ...

Reasons why you cannot learn backlinks well

Based on your business goals, searcher data, and competitive landscape, you can refine the initial list of target searches to subsets that are most likely to convert and that are reasonable areas for your business to initially compete in. Verify with all of the stakeholders the desired outcome and goals …

more ...

Design + analytics = Greatness

The SEO plan is also a road map. Marketing appeals made to people in a geographic area or region is geo-targeting. Based on your goals, you can build searcher personas that identify the key queries and target audiences that will help you reach them. Backlinks, also referred as inbound links …

more ...


Think like a human not a robot when it comes to domain authority

Often the positioning strategy presented in one country will not work as well in another. For small businesses, the best approach to identifying target keywords requires diligent research and the proper mindset. One way Google can algorithmically judge the value of a website's content is using a metric called "time …

more ...